The TMT Weekly Insight Rundown | S04 – E37
Stay ahead with exclusive insights and in-depth analysis of the latest trends across the Tech, Media, and Telecom sectors. From groundbreaking innovations to market-shaping disruptions, we bring you the news that matters most to your business and industry.
Media & Entertainment
Freewheel partners with Samba TV to enhance audience targeting (Source)
- FreeWheel has integrated Samba TV’s audience segments into its Audience Manager platform, leveraging Samba TV’s first-party automatic content recognition (ACR) data from 38 million U.S. TV devices. This partnership aims to improve audience precision and match rates for client campaigns, enhancing real-time targeting across linear, streaming, and on-demand content.
Amagi Corporation expands into Mexico, strengthening its Latin American presence (Source)
- Amagi has entered the Mexican market, appointing Miriam Rios as Director of Account Management to lead sales efforts. This strategic move aims to leverage Amagi’s cloud-based SaaS technology to provide broadcasters and content owners with competitive advantages in delivering premium viewing experiences.
Pluto TV expands its FAST news channel lineup (Source)
- Pluto TV has launched several FAST channels dedicated to global and local news coverage. New channels include CNN International, CNN Fast, and Reuters FAST, providing viewers with timely and geo-targeted news content across multiple international markets.
MediaKind and ThinkAnalytics form strategic partnership (Source)
- MediaKind has partnered with ThinkAnalytics to integrate AI-powered content discovery and advertising solutions into its MediaFirst TV Platform. This collaboration aims to enhance user engagement, reduce churn, and increase customer lifetime value through advanced AI-driven functionalities.
Synamedia launches Senza, a white-label cloud TV app (Source)
- Synamedia has introduced Senza, a cloud-based platform that reduces TV application onboarding costs by up to 90%. Senza moves the user experience to the cloud, offering a personalized and immersive viewing experience while eliminating traditional technology barriers and hardware obsolescence.
Accedo.tv delivers streaming services for Talking Pictures TV Ltd (Source)
- Accedo has partnered with Talking Pictures TV to deliver streaming services using its SaaS platform, Accedo One. This collaboration will enable Talking Pictures TV to offer on-demand viewing and expand its reach across various streaming devices, enhancing user experiences and market distribution.
Pluto TV Spain debuts FIFA channel (Source)
- Pluto TV Spain has launched the FIFA+ channel, offering 24/7 free football content, including full matches, documentaries, and original series. This addition aims to provide football fans with extensive and diverse content, enhancing Pluto TV’s sports programming lineup.
Vyre Network partners with Moving Pictures Media Group for original content (Source)
- VYRE Network has teamed up with Moving Pictures Media Group to create original programming content. This partnership aims to enhance VYRE’s content offerings by leveraging Moving Pictures’ expertise in film project development, production, and distribution. The collaboration will kick off with two original projects and aims to monetize content through various revenue streams, including AVOD, SVOD, and theatrical releases.
Prime Focus Technologies unveils CLEAR® Converse, a conversational AI agent (Source)
- Prime Focus Technologies has launched CLEAR® Converse, a conversational AI agent designed to improve Media Asset Management (MAM) and supply chain operations. This AI-driven solution aims to deliver three times greater efficiency by automating workflows and enhancing asset discovery and actionability, making it a valuable tool for content enterprises.
TVU Networks unveils SaaS platform for cloud, on-prem, hybrid media workflow visibility (Source)
- TVU Networks has launched a SaaS platform that provides comprehensive visibility and operational control across cloud, on-premise, and hybrid environments. The platform features a fully integrated virtual Network Operation Center (NOC), offering broadcasters real-time insights into their entire media pipeline. This innovation aims to enhance workflow reliability and operational efficiency in media production.
Telecommunications
Play adds Ukrainian video service MEGOGO (Source)
- Play has integrated MEGOGO, a Ukrainian streaming service, into its platform. MEGOGO offers a wide range of content, including movies, series, sports, and over 425 TV channels. This addition aims to provide Play’s users with diverse and high-quality entertainment options, enhancing the overall viewing experience.
CYTA Selects Netcracker for a Full-Stack BSS and OSS Deployment (Source: Business Wire)
- Cyta has chosen Netcracker for a comprehensive digital transformation program, deploying a full-stack BSS and OSS solution. This initiative will enhance Cyta’s operational efficiency, support new digital services, and improve customer experience. The deployment is expected to streamline processes, reduce costs, and provide a future-proof IT infrastructure, positioning Cyta for long-term success in the telecommunications industry.
Technology
Prime Video & Amazon MGM Studios and PivotRoots Team Up to Bring Middle-earth to Life (Source: Adgully)
- Prime Video has collaborated with PivotRoots to launch the latest season of “The Rings of Power” through innovative digital integrations. This partnership includes collaborations with MakeMyTrip and Truecaller to create immersive experiences that blend real-world and digital spaces, offering fans a unique journey from screen to reality.
Spiral Scout Teams Up with Temporal.io to Elevate Workflow Solutions (Source: Newswire)
- Spiral Scout has become a certified Temporal Services Partner, enhancing its capabilities in AI-led workflow automation. This partnership will allow Spiral Scout to leverage Temporal’s open-source platform to manage complex workflows, providing scalable and reliable solutions for enterprise clients
Iron Bow Technologies, AEG, and the LA Kings Announce First-of-its-Kind Partnership (Source: Business Wire)
- Iron Bow Technologies has partnered with AEG and the LA Kings to introduce advanced technology solutions aimed at enhancing fan experiences and operational efficiencies. This collaboration will leverage Iron Bow’s expertise in IT solutions to integrate cutting-edge technologies within the LA Kings’ operations, setting a new standard for sports and entertainment venues.
Mega Investment of €300 Million in Greece from Data4 (Source: Reporter)
- Data4 Group has announced a significant investment of €300 million to develop a new data center campus in Paiania, Greece. This project is part of Data4’s broader €7 billion expansion plan across Europe, aiming to position the company as a leading data center provider. The new campus will enhance Greece’s connectivity and support the local economy by creating numerous job opportunities.
Thought Leadership – Week In Review
In today’s fast-paced TMT landscape, strategy is key to staying competitive. This week, we dive into practical insights for business leaders, with proven tactics to master B2B lead generation and drive growth for startups and scale-ups. We also explore effective pricing strategies to maximize profitability in tech startups, ensuring your business remains agile and poised for success in a dynamic market.
