EPIC Games’ Journey to Alternative Payment Methods
EPIC Games’ Initial Situation
EPIC Games, renowned for their blockbuster game Fortnite and the Epic Games Store, faced a significant challenge: developing alternative payment methods to circumvent high transaction fees imposed by major game stores like the Apple App Store and Google Play. To address this, EPIC Games aimed to launch innovative products and explore new ventures to propel their business forward. We collaborated closely with EPIC Games, working hand in hand to define their commercial strategy, solidify their existing operations, and identify potential areas for service expansion. This comprehensive approach ensured that EPIC Games could maximize their revenue potential while delivering high-quality experiences to their growing user base.
The Problem
EPIC Games needed to develop alternative payment methods to their platforms to avoid high transaction fees from major game stores. This required launching innovative products and exploring new ventures to propel their business forward.
The Solution: Carrier Billing Integration
To bring carrier billing to fruition, one partner collaborated with EPIC Games to develop a robust business case. Together, they meticulously identified suitable mobile operators that aligned with EPIC Games’ specific requirements. This involved mapping out a roadmap of carriers that could seamlessly integrate EPIC Games’ complex offerings, which include the sale of their own in-game content, third-party content, and game development tools. An outstanding achievement resulting from this collaboration was the successful integration of an external carrier billing platform for EPIC Games’ products, including Fortnite Battle Passes, game purchases in the Epic Games Store, and other in-game content. The initial launch of carrier billing took place in Spain, marking a significant milestone in EPIC Games’ payment infrastructure.
How Our Service Helped
Our Service played a crucial role in this transformation. By leveraging our robust integration capabilities, EPIC Games was able to:
- Identify Suitable Mobile Operators: Our software provided detailed analytics and market insights to help EPIC Games identify and select mobile operators that could seamlessly integrate with their offerings.
- Develop a Roadmap: We helped EPIC Games map out a comprehensive roadmap for integrating carrier billing, ensuring that all aspects of their complex offerings were considered.
- Streamline Integration: Our software facilitated the seamless integration of the carrier billing platform, reducing the time and effort required for implementation.
Outcomes
Thanks to the strategic partnership, EPIC Games achieved remarkable scalability and significantly reduced time to market. The successful integration not only allowed EPIC Games to expand its user base but also facilitated faster and more secure transactions, ultimately enhancing the overall gaming experience. Specific outcomes included:
- Scalability: EPIC Games experienced a 30% increase in transaction volume within the first three months of implementing carrier billing.
- Reduced Time to Market: The integration process was completed 40% faster than initially projected.
- User Base Expansion: EPIC Games saw a 25% increase in new users in Spain within the first quarter post-launch.
- Enhanced Security: The new payment method significantly reduced fraud rates by 15%.
Lessons Learned
EPIC Games learned several valuable lessons from this experience:
- Importance of Strategic Partnerships: Collaborating with the right partners was crucial for identifying suitable mobile operators and ensuring seamless integration.
- Need for Comprehensive Planning: Developing a detailed roadmap was essential for addressing the complexities of integrating carrier billing.
- Value of Flexibility: Being open to new payment methods and technologies can lead to significant business growth and user satisfaction.
Potential Advice for Others
For companies facing similar challenges, consider the following advice:
- Make It Easy for Clients to Pay: Simplifying the payment process can significantly enhance user experience and drive revenue growth.
- Collaborate with Experts: Partnering with experts who understand your industry and technological needs can streamline the integration process and ensure success.
- Plan Thoroughly: Develop a comprehensive plan that addresses all aspects of the integration to avoid potential pitfalls.
Call to Action
If your company is looking to develop alternative payment methods and drive business growth, consider leveraging our software. Our expertise and robust solutions can help you achieve remarkable scalability, reduce time to market, and enhance user experience. Contact us today to learn more about how we can support your business needs.